Don’t know about you,
but we don’t want to go to Mars with Elon

Hi, we’re Aimee & Sonia.

In 2019, we had a massive wake-up call to the catastrophe that we are as a planet are facing. The stakes so high, the time so short, the peril so unthinkable - we were losing Earth.

Our worlds literally turned upside down. Like so many of us, we felt utterly powerless in the face of it. Can we even make a difference? And frankly life is just so busy how do we worry about doing something about the climate change on top!

Here’s the truer story: the battle for the planet can’t be won without everyone of us. Of course the governments and businesses are absolutely crucial. But WE are the 8 billion people on the planet, WE are the 66 million in the UK. WE eat, live, invest, travel, buy. EVERY choice we make destructs or restores. How can it be won without each of us?

What we do in 2022 will dictate what happens over the next 10 years. And what happens over the next 10 years will dictate the future of humanity, the fate of our children and the survival of our beautiful planet.

And so we set out to make it easy for everyone of us to have impact… to know how to use our choice, voice and wallet to effect real change. Along with our community Every One Of Us, we also founded our sister company Couch to Carbon Zero for organisations and companies who want to galvanise their employees on the race to zero.

What will we each say we did in this crucial time?

Let’s DO this. Every One Of Us. Together.

It’s our responsibility to preserve and cherish the pale blue dot,
the only home we’ve ever known.”

— CARL SAGAN